Social Media For Businesses in Mayo

First of all, we should address the continued attempts of individuals of getting information sent via email from any of the government departments within Lafayette County Florida. We are not associated with ANY of the governmental offices or officials within the county. We cannot tell you the status of any government contracts, projects, public works, or zoning inquiries. If you have any questions for an official office within the county you will have to go by the office or phone them directly. Most, if not all, do not conduct any inquiries via email. There is only 1 government building in the whole county, besides the post office, and it is located right in the center of town. You cannot miss it.

It looks like this:


Now to get on with your current post. In order to be more proactive in getting new customers/clients for your business today, you will need to create a social media presence. This is in addition to creating a website. The website should be your base while the social media pages can act as “call to action” or a way to keep interests in your business. Yes, it is a pain to keep these things going but they will eventually make a big difference in your future income if you tell people what you do, what you are going to do, what you have on sale as well as any deals or discounts that may get for just coming into your place of business.

Once you have a couple of them set up let us know what they are and we will feature them on our social media accounts. You know, “like”, “share”, “follow”, “retweet” and “repost” your items. We have a Facebook page, Twitter account and Google+ page set up to accompany our website of information. We try to find businesses, clubs, and people who live and work within the county to share and follow on each of them. Once we get more followers within the county we can come up with our own hash tags for each as well as the ones we use so that more people can find your posts quickly. For instance, we would like to start using #LafayetteCoFla, #MayoFlaEvents, #MayoFlaSports, #LafayetteCoFlaSports or something similar to help people find you quickly.

If you look through our pages you will see the social media information for each of the businesses and groups that we have found so far. Click on those links, once you have set your accounts up, and start “liking” and “Following” them. Hopefully, they, in turn, will reciprocate to build up your numbers and get noticed. Of course, if you will contact us with your links we will add them to this website as well as all of our social media pages.

We regularly share, like, etc., posts from Mayo Thriftway, Southern Biscuit Co, Tumbleweeds Barbecue(too bad about them shutting down their mobile restaurant they will be missed), and Lafayette Library. Of course, the only ones we could find on Twitter is the Lafayette High School STEM weather reports and tweets from local musician, Cam Williams. So, if you have a twitter account for your business, church or activities group in the county let us know your user name and we will follow you too.

Now you are asking yourself, what am I suppose to post about every day? The simplest thing would be to take some pictures around your business such as your products, your building, some of your employees working, etc. Then maybe a couple of short videos (less than a minute) of you or your employees stocking the shelves, making your products, providing services to your customers, participating in a charity event or even a short announcement about an upcoming sale. Visual posts generally garner the most responses. You can plot them out on a calendar and in some cases, you can even post them ahead of time using the social media’s scheduled post feature. Facebook has a very nice one.

Then you will need to look at your social media feeds at least once a day to like, follow and share posts, tweets, etc from those who follow you. Before you know it you will have lots of people reading your posts, going over to your website and dropping by your business to buy your products or services.

For our next post, we want to feature a local business in Lafayette County Florida. If you would like your business to have a write-up and be seen by every single person who visits this website and visits our social media pages then get in CONTACT with us with a short summary of your business and email us a couple of pictures. One of you, your building and a couple of the products you offer or services you render. The deadline to be featured is September 15, 2017.

Also if you have any upcoming events you want us to post to the community calendar page please let us know.

Until next time, BE SAFE OUT THERE!


Holidays and Business Promotions

MayoFL05172015 (4)Holidays and Business Promotions for some of our local small businesses. We hope everyone will spend some time in our local businesses during the holiday seasons. Anything from shopping at our local grocery store, eating out in one of the restaurants and buying some trinkets for your loved ones from one of our shops. We would also like our of our friends and family to promote these businesses that have an online presence and/or social media account page that we can “like”, “share”, and “follow” in the coming year. We have noticed that quite a few of the Mayo small businesses have been posting more on their social media pages, updating their websites with a new look and some have even gotten new social media pages and/or websites.
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Start a Mobile Boutique Business

MobileFoodIdeas (1)What this county needs to be put on the map is some new ideas. We want to start a Mobile Boutique Festival that is held about once a month or once every three months. The first few events can be held at the Veteran’s Memorial Park with local and school bands providing the entertainment. It can even be held at a different Community Center each quarter to spice things up. Most of the Community Centers have lots of room to hold events and the Center’s building itself can be used by various charity organizations in and around the county to put up displays for the public. Of course, there will be food vendors too. The main thing is to have colorful and unique mobile shops that are all vintage trailers or old renovated RVs. This type of event has been growing over the years and could be a great draw for the county. Local businesses can get involved by creating their own “shop on wheels”, giving discounts to local people for painting, renovating supplies, putting up flyers in their brick-n-mortar stores, posting about the events on their websites and Facebook pages, etc.
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Trending on Social Media Pages

MayoCafeAndGoldNTreasuresNow that you have taken one of the social media courses at the Lafayette Library it is time to start a trend on Twitter and Facebook. We have created a couple of “hash tags” that we are using on our own Twitter posts and will start using them on the Facebook page as well. If you haven’t had a chance to take one yet we hope you will check our Calendar Page to see when the next one is being held. If you don’t see the one you would like to take please call Lafayette County Library [(386) 294-1021] and ask them if they could schedule one. These “Free” classes at the library require a certain level of attendance. Ask all you friends, family and other local business people to sign-up for the next class to guarantee that it will be held!

#LafayetteCoFlaFarming
#LafayetteCoFlaBusiness
#LafayetteCoFlaFun
#LafayetteCoFlaNews
#LafayetteCoFlaChurches
#LafayetteCoFlaServices
#LafayetteCoFlaGovernment
#LafayetteCoFlaLibrary

All you have to do to start a trend is to type one of these at the beginning of all your posts and when people want to know more about Lafayette County Florida and what is happening in the area Twitter will help them find all of us quickly. If you would like to add a couple to the list just use our “Contact” form and let us know and we will share them on our website. Social Media accounts are still a great way to get people to visit your website, let people know what is happening in our area, or a way for visitors to share their experiences while visiting the area. The more people who use these hash tags the more followers and, hopefully, the more visitors you will get.

It only takes a few minutes each day to compose a 140 word post, post a link to your website articles, mention a sale, upload a picture or just show people something fun happening in our area. Most Social Media consultants will tell you it is better to post at least once a day and at about the same time of day regularly so that your followers will begin to count on you posting and in the process you may begin to get more people to follow you. Yes, some people post every hour on the hour but you don’t really have to do that to get people to follow you. It is the content that people care about.

For the Facebook users with their own Facebook PAGE and not their personal Facebook account there is a little bit of difference. You must create a personal account with Facebook which you can then make private and only available to your friends and family. A Facebook PAGE is one created to be accessible to the public. More and More businesses, charities, national, state and local parks and groups are creating a Facebook Page to post upcoming events, share photos of past events, announce upcoming sales, get customer feedback, and just to share with people around the world what’s going on. These pages will only be as good as those who post to them. So long as you try to post something every day or at least once a week you will slowly begin to get “Likes” and people following your page. The more “Likes” you get and the more consistent you are with posting to that page the more exposure you will get. More exposure can lead to more business! Again, it is about “Good” content. You can’t just post links to your sales page you have to share with your readers other things as well.

Here is an excerpt from the Help Section on Facebook about Hash Tags:

Hashtags turn topics and phrases into clickable links in your posts on your personal Timeline or Page. This helps people find posts about topics they’re interested in. To make a hashtag, type in the # (the number sign) along with a topic or phrase (written as one word) and add it to your post. For example:

I walked up so many hills today! #SanFrancisco

When you click a hashtag, you’ll see a feed of posts that include that hashtag. You’ll also see some related hashtags at the top. You can search for a hashtag using the search bar at the top of any page.

Note that you’ll only see posts that were shared with you. Learn more about who can see your posts when you use hashtags. The hashtag feature isn’t available to everyone right now.

On the flip side of these things is that you have to spend 30 minutes to an hour each day following other people with similar interest, re-tweeting relevant tweets, “hearting” other relevant tweets, and “liking” other Facebook pages. You don’t necessarily have to follow the people who follow you nor do you have to “like” other Facebook pages that like you but it is considered a courtesy. The people you follow on tweeter and the pages you like on Facebook will show in your news feed. This will give you a place to start each day to check and see if there are some relevant tweets you can “heart” or re-tweet and Facebook posts you can like and/or even share on your page.

All of this takes time and patience to learn and grow. It will be worth it in the end as you get more people visiting your website, coming into your business and/or attending your events. I know it is hard to do and we haven’t been the best at doing this either. But we hope over the next 6 months to get better at it.

Here are our Social Media Pages for our website:

https://www.facebook.com/TownOfMayoAndLafayetteCounty

https://twitter.com/TownOfMayoFl

https://www.google.com/+TownofmayoOrg2014